Ghana as a country can enhance of considerable amounts of hardworking women who despite their limitations with formal literacy education, make an effort to pay the bills while providing their own families with all the current material needs. That is true of the diligent women who support their husbands in tendering the real home.
You can find countless single mothers who’ve taken upon themselves the dual roles of parents, providing the spiritual and physical needs of these children. The best contribution of the industrious Ghanaian business women which has not received literary attention is their extraordinary business skills. The Ghanaian business women usually do not jump into any business enterprise hastily. They undertake market surveys to discover the chance of registering higher revenue from the proposed business enterprise. They do that to get sustainable way to obtain their tradable items, possible marketplace and successful distribution vents.
Furthermore, they choose strategic areas to perch their tents carefully, stores or kiosks. They carry an intensive search to discover clients who ply the certain area, their preferences and interests specifically items which register quick sales prior to starting the continuing business enterprise. Though they don’t really have any well documented business plans, they will have their business structured and well planned. Interestingly, Ghanaian business women have a distinctive method of attracting customers. They will have extraordinary customer relations.
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They talk and incredibly respectfully with their clients gently, sometimes using flattery speech to lure clients into forging a lasting method of trading with them. Would they vent their anger on clients hardly. That is unusual of typical Ghanaian business women! They hide their personal embattled agony and pain and wear, since it were, their teeth to portray friendliness in order to win clients openly. Also, they are quick to apologize and amend goods that customers complain as having industrial faults.
Ghanaian business women demonstrate exceptional purchasing, marketing and supplying skills. When their items arrive, they assist the hired laborers in off-loading them from the vehicles single-handedly. They might have their small mini books for keeping every little detail of the things received along with those distributed at the supply joint. Their limited mathematics knowledge wouldn’t normally restrain them from keeping comprehensive and clean records of these business transactions.
Before their goods arrive even, they might call their inform and customers them, while monitoring their inventory of items. They daily deposit their sales at the banks in order never to squander their business capital. If they run at losses, they don’t give up hope or stop the continuing business. They quickly solicit for loans with flexible terms of payment to strengthen their businesses and keep it running. The remarkable business and entrepreneurial skills demonstrated by Ghanaian business women must be hailed and acknowledged even while the planet celebrates mothers this week.
However, measures should be set up by the Ghanaian government and the ministry of trade to aid these industrious business ladies in overcoming the heinous challenges they face while undertaking their businesses. A cardinal problem is due to recommending traditional banks for these women to accomplish business with. It really is disheartening to learn the way the young and unscrupulous finance institutions deceive these women and try to escape making use of their hard-earned money.
Loans and more
Usually, they deceive these women by promising them very low-interest rates on the loan facilities in addition to very fat interest returns on the savings. The original banks of integrity must get in touch with these industrious business women and provide them best deals with regards to interests on the savings in addition to interests on the business enterprise loans they might apply for. The federal government must keep her fight dissolving all selfish finance institutions create to dupe these industrious business women of these business gains. Also, business and entrepreneurial institutions must periodically organize workshops for these illiterate business women to aid them in upgrading their business and entrepreneurial skills.
These refreshing engagements would also enlighten them on modern ways of doing business in addition to on how best to use simple E-tools for stock and/or record keeping. Sound directions on how best to avert business risks and how exactly to mobilize the sales of these products through enhanced purchasing, marketing and offer chain management approaches could be given via these continuing business seminars and workshops. This might immensely help these industrious and hardworking Ghanaian business women to contribute significantly to the economy of Ghana.